Branded Content

Quest for Extreme

Branded Content
The Project

Extreme Flavor Meets Extreme Content

Production support for Mountain Dew's "Quest for Extreme" campaign with Assignment Desk, pairing the brand with America's most extreme foods.

Mountain House Media teamed up with Assignment Desk for Mountain Dew’s “Quest for Extreme,” a vibrant campaign by PepsiCo designed to pair Mountain Dew with America's most extreme foods. This captivating journey featured various iconic dishes, including Nashville Hot Chicken, Fat Sully's Pizza, and notably, Buffalo’s own Duff’s Wings for their fiery Death Sauce Wings. At this legendary local spot, Mountain House Media brought the heat, providing the on-site direction and producing and casting for a charismatic host (Sorry, Casey) to taste and critique the extreme flavor on camera.

The Results
National
Campaign distribution
2
Production days
1M+
Campaign impressions

"The crew matched the energy of the brand, fast, fun, and dialed in."

Production Partner · Assignment Desk
The Films

Deliverables From This Production

Brand film thumbnail
1:28
Duff's Famous Wings Feature
National campaign, social
Recruiting cutdown thumbnail
Social series clip thumbnail
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