Mtn Dew Quest for Extreme - Duffs Wings

Client

Mountain Dew

Summary

Mountain House Media teamed up with Assignment Desk for Mountain Dew’s “Quest for Extreme,” a vibrant campaign by PepsiCo designed to pair Mountain Dew with America's most extreme foods. This captivating journey featured various iconic dishes, including Nashville Hot Chicken, Fat Sully's Pizza, and notably, Buffalo’s own Duff’s Wings for their fiery Death Sauce Wings. At this legendary local spot, Mountain House Media brought the heat, providing the on-site direction and producing and casting for a charismatic host (Sorry, Casey) to taste and critique the extreme flavor on camera.